Google AdWords affiliate clobbers Sellers

First, we must understand their point of view. Unlike some other search engines, Google is committed to providing the best possible quality. This is an admirable effort, and I'm not sure as to do harm to their loyal advertisers who bring them millions in ad revenue each month.

However, a new Regulation AdWords will put a crimp on those marketers who publish the ads using a URL as an affiliate landing page.

Google is this reasoning.

For each keyword research, a good part of the results has Adword size, at least until now, made up of affiliate ads that promote sites the same seller.

Here's an example.

Before the holidays, this writer tried to Google the term "chocolate". Of the ten AdWords listings returned on the first page, three were affiliate ads that promote Dans.com, a chocolate factory in Vermont, USA. Another ad on the same page belonged to Dan himself.

From Google's point of view, and mine too, it was not a result of quality research.

Fortunately, or unfortunately, depending on how you look, it will not happen again. The new AdWords policy states that for any keyword search, when two or more ads which are eating the same affiliate URL, only the ad with the highest popularity and ranking will be displayed.

At the same time, the new policy AdWord cuts a little 'game, meaning they affiliate advertisers are no longer required to identify their affiliate status in the text. But overall, has dealt a severe blow to thousands of affiliates, their exposure to the market and their income potential.

So what's the solution?

There are three things you can do to regain that exposure.

1. - Optimize the existing announcement according to AdWords and we hope to land the top ranked. It will be difficult if you are competing against ten or twenty other affiliates who are all doing the same thing.

2. - Create a redirect page on your site that will feed into the page of the seller, and use the unique URL as a landing page for the announcement. The unique URL alone successfully circumvent the new AdWords affiliate policy. However, this can be considered as something sneaky or unethical.

3. - The best response may be explained in two words - content pages.

To clarify, a content page is just a simple web page hosted on their website, which presents a brief (500 words or less) a report relating to the product or related to the niche.

And, of course, your affiliate link will be embedded in the content, rather than being used as a direct link in your ad. Once again, the unique URL for the page content will be effectively and legally circumvent the new affiliate policy.

Now, I am a firm believer in the content pages. They not only make the site more relevant to visitors and search engines, can (when it is well written and relevant keywords) help to pre-sell the product. A page of information content can often make the difference between a sale and a loss when we happen to be a weak salesletter on the website of the seller.

Another advantage ... you can incorporate more related] [affiliate links in a single content page, giving your potential customers several options to purchase the shopping.

Where can I get pages of content?

It's not as difficult as it sounds. Here are two ways to go about it.

1 - Write the content yourself. Stick to the topic and use relevant keywords / keyphrases to optimize the reader's interest, and the search engines as well. A review of the customized product usually works best, offering its experience in its use, and your resulting benefits. Then format the content as HTML, optimize the page for search engines, upload it to your site, and use this unique URL in your Google campaign AdWordsTM.

2 - Search for related topic pre-written articles on sites like EzineArticles.com and place your affiliate link (s) a brief description, before and after the article itself.

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